We met Michael while consulting on a feature length documentary project and instantly hit it off. His goals for getting to a very specific type of client for the remainder of his touring career was at the forefront of our consulting efforts and a plan was developed for a new Brand, Tagline, MicroSite, Shopping Cart, and Marketing Plan. We helped craft an updated Demo Reel (both the DVD version and YouTube as seen below).
We were also contracted to develop a Live Performance DVD that Michael’s audiences could take home and enjoy and JUST FOR FUN was born out of this collaboration.
After the success of the Back of the Room DVD project, we helped update his Comedy CD Packaging and continue to consult for additional revenue streams from his Live Appearances.